Branded and Themed Environments

The National Aquarium in Baltimore

“It’s always cool when exhibits we work on are featured in the media! The National Aquarium in Baltimore (home to more than 16,000 animals from more than 660 species of fish, birds, amphibians, reptiles, and mammals) is reopening their popular Black Tip Reef exhibit after a major expansion.  This renovation includes 16 touch screen kiosks […]

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Designing to the Story, not to Internal Capabilities

I once asked a client why they chose not to pursue a design-build process for a large permanent exhibit project.  The key reason he gave me was that he believes a design-build firm has an inherent incentive to design to the firm’s internal capabilities rather than letting the owner’s unique stories and visitor experience objectives […]

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Collegiate Sports – Leveraging Environmental Branding

Companies such as Coca Cola consider environmental branding, extending the experience of a brand to the design of interior or exterior physical settings, to be a critical element in the overall branding of a company. An interesting question that was posed to me recently was “are there industries overall that seem to grasp the importance […]

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Are You Capitalizing On Your Facilities’ Brand Value?

Some of the world’s strongest brands understand that corporate facilities can play a critical role in brand development.  These brand-centric companies understand that facilities are not just a place to work or for customers to visit, but a place for extending their brand image and strengthening relationships between employees, customers, and the company.  For example, […]

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The National Infantry Museum

Malone was asked to partner with Ermcar, Inc to produce a custom retail environment for the retail store operated by Ranger Joe’s.  The owner envisioned an environment that would honor the National Infantry Museum’s high standards while providing display fixtures for a wide variety of merchandise.  We worked with Ermcar during the design phase and […]

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American Red Cross: The Changing Face of Help

With over 125 years of reaching out to help others in need, the American Red Cross now looks to reach out to a new generation of potential volunteers and donors. Utilizing the impressive collection of images, artwork, artifacts, and personal stories collected over the years, this nationally traveling exhibit not only displays the past and […]

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The African American Library at the Gregory School

Malone Design/Fabrication was contracted to fabricate the exhibits for the African American Library at the Historic Gregory School in Houston Texas. This exhibit, which was designed by Gallagher & Associates, chronicles a crucial period in Houston African American history when this downtown community was established following emancipation. This later became known as Freedmen’s Town, Fourth […]

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Riverside United Methodist Church

Riverside United Methodist Church worked with the scenic department at Malone to create a children’s themed environment in the church hall.  A hand paint mural wraps around the hall illustrating a cartoon themed city life while 3 dimensional sculpted objects tie in with the mural to create the illusion of depth.

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Whirlpool Showroom

Malone designed and fabricated cabinets, casework, trim, and specialty finishes for Whirlpool’s Insperience Studio in Atlanta, a unique sales and brand building retail environment.  The studio was a live hands-on environment where consumers could experience Whirlpool Corporation’s portfolio of brands before making a commitment to purchase.

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IMG Worldwide

Malone has completed two branded environment projects for IMG Worldwide and its subsidiaries. Most recently, we teamed up with Perkins and Will Associates to produce a number of displays and signature elements for the IMG Atlanta office. These included both changeable and permanent displays using sustainable materials. One of the key materials used was an […]

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Georgia Tech Zelnak Basketball Center

Malone designed, fabricated and installed all graphics, exhibit components and highend millwork for this state of-the-art basketball practice facility. Graphic displays honor Georgia Tech basketball greats and chronicle the school’s hoops achievements.  There are also video screens, display cases, high impact wall murals for the practice and training areas, and a signature basketball ceiling feature. […]

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Auburn University, Jonathan B. Lovelace Hall of Honor

The Jonathan B. Lovelace Hall of Honor is a high-end, interactive sports exhibit/museum located in the Auburn Arena at Auburn University.  The Hall of Honor showcases the greatest and most memorable moments of Auburn Athletics, and those who contributed to those moments.  Malone was selected to fabricate the exhibit which features high-pressure laminate graphics, graphic […]

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University of Georgia Athletic Association, Stegman Coliseum Practice Facility

The exhibit highlights the Men’s and Women’s Basketball programs and the Women’s Gymnastic program throughout their practice facility.  The main goal of this project was to tell the history behind these athletic programs and to use the branded environment as a recruiting tool.  All the graphic panels were designed to be interchangeable so updates could […]

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United States Fish and Wildlife Service – Region 3 Headquarters

Malone was asked to design and produce themed elements for the new regional headquarters of the U.S. Fish and Wildlife Service located in Minneapolis, MN. These elements were to tell the agency’s story and help visitors and staff better understand how each division works toward a common goal. A key component of the design included custom […]

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Sugarloaf Mills

Malone worked with the Georgia Music and Sports Hall of Fame to create a preview experience of their exhibits inside Sugarloaf Mills (formerly Discover Mills.)  The project also included the Georgia Store, a 10’ x 10’ retail kiosk, and feature walls of important events in Georgia’s Music and Sports history.

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Butler Toyota

For the Butler Toyota dealership remodel in Macon, Georgia, Malone produced millwork for the complete showroom and other public areas including their conference room and retail space. The project included a graphic mural featuring Toyota SUV’s, custom quartered maple wall panels, and custom built retail fixtures.

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Cornerstone Bank

We have collaborated with Cornerstone Bank on the creation of the branded interiors for three branches.  The bank views every customer visit as a marketing opportunity.  It is important that their brand identity is clearly reflected in millwork, graphics, and audio-visual components in each branch.  The signature Cornerstone ‘C’ is incorporated into customer service stations, […]

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Woodruff Arts Center

The Woodruff Arts Center located in the heart of Midtown Atlanta offers the city a variety of performing and visual arts.  Malone worked with the Woodruff Arts Center to design a branded environment in the interior lobby.  The space features graphic images featuring different areas of performing arts.

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Woodlawn Storyville Library

The Woodlawn Storyville Library was created for the children of the western suburbs of Baltimore. This, the second Storyville facility in Baltimore, was built to encourage children under 5 years old to a pathway of reading and education. The elements of this educationally immersive  facility depict life in Baltimore. There is a small “Baby Park” […]

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Sovereign, The Sales Gallery

Entering the real estate sales gallery for this new high-end high-rise building in the affluent Buckhead area of Atlanta evokes the feeling of living above the clouds. A one-of-a-kind backlit wall of clouds and projected video winds through the gallery, leading potential buyers through a series of interior design vignettes, smart glass enclosed meeting room, […]

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